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Zvents Launches Premium Event Advertising Program
San Mateo, CA, May 1, 2009 - Zvents, the leading producer of entertainment guides online, today announced the launch of Premium Event Ads - a new cost-per-click advertising product for event promoters looking to reach greater numbers of interested consumers and increase attendance and ticketing.
Premium Event Ads provide advertisers with a unique opportunity to increase the visibility of their events. "As our event information has grown, many event promoters have asked us for a cost effective way to highlight their events. We've launched Premium Event Ads across the Zvents Media Network in order to give interested advertisers an easy and efficient way to increase visibility which translates to greater audience awareness and engagement," said Ethan Stock, CEO and co-founder of Zvents.
Premium Event Ads are priced per click, making them fully customizable to any size budget, from the largest national concert tours to neighborhood promotions. Premium Event Ads provide advertisers with detailed results on campaign performance including traffic stats and click through rates so adjustments can be made at any time.
Premium Event Ads may be purchased via self-service on any Zvents Media Network Partner, and through Zvents. Premium Event Ads are also available with personal sales support from the sales forces of many Zvents Media Network partners, or from the sales team at Zvents, who can be reached at sales at zvents.com.
Premium Event Ads Feature:
- Flexible cost-per-click budgets that deliver prominent placement at the top of relevant local search result pages
- Top billing in contextual modules like Hot Tickets and Featured Events
- Large images, logos, videos, and special offers included on the Event Page
- Real-time performance reporting
Zvents continues to offer free basic listings in all markets, ensuring users have the most complete information about the events and activities in their area.
About Zvents:
Discover Things To Do -- Zvents helps over 8 million monthly users find fun and interesting things to do in their local area, and helps thousands of event advertisers increase attendance at their events. Our network of locally branded entertainment guides reaches the largest audience of people actively looking for things to do. More than 15,000 advertisers work with Zvents every month to promote a wide range of local events and activities, including live music, performing arts, sporting events and community activities.